Why buy Vermuth Martini Alcohol-free Floreale

The Italian vermouth brand is seeking to satisfy the demand for non-alcoholic options, which are becoming increasingly popular in the market, and it is doing so with the launch of two non-alcoholic aperitifs, one of them, this Martini Alcohol-free Floreale.

It does this with the same wines as the Martini vermouths, but eliminating the alcohol and leftover liquid. Martini Alcohol-free Floreale is inspired by the "delicate sweetness of Roman camomile", with the intention of giving a floral tasting experience.

Tasting notes. Sight, smell and taste

Martini Alcohol-free Floreale has a yellowish colour, its taste is fresh and very similar to the traditional Martini, and its aroma is reminiscent of the mugwort and Roman camomile that have been used in its production.

Pairing. How to taste it

It is best served with 75ml of tonic water and a slice of orange, although it is also possible to drink it neat over ice. Martini Alcohol-free Floreale is best paired with small plates and light, savoury aperitifs.

A little bit of history about Martini Alcohol-free Floreale...

The Martini brand of drinks was created in 1863 by the entrepreneur Alessandro Martini and the liquor expert Luigi Rossi. The brand mainly marketed vermouth and bitters. 

Since its beginnings, the company has been based at its headquarters in Pessione, Turin, but has also opened branches in Buenos Aires (1884), Geneva (1886) and Barcelona (1893).

Now it is time to extend the history of this brand by making the leap into the non-alcoholic market with two new aperitifs, Floreale and Vibrante.

It's in the Top 20 of economic and cheap products of Vermuth and in the Top 710 of our best seller products.